General MBA is a universal program for top and middle managers, owners of small and medium-sized businesses, and executives with 3+ years of experience. It gives practical skills in all key business processes, which are applicable in all business sectors. The class format is modular (4 days of intensive classes per month), which allows you to combine training with work and immediately apply the acquired knowledge in practice.
This program is for ambitious, free, pragmatic people who want more, whose goals are not limited to personal well-being.
What you will get from the General MBA
- You will become more effective in managing your projects
You will receive all the knowledge necessary for the manager, you will understand interaction of key business processes, you will learn to make right decisions fast, correctly delegate tasks and control their execution. You will stop to make mistakes, which lead to loss of time, clients and money. - Increase the financial indicators
You will learn how to distribute your finances, how to save costs and increase income, you will learn about the legal aspects of business, you will learn how to make informed financial decisions, and you will learn about the principles of investment. - Develop a personal brand strategy
Learn to identify and develop your strengths, develop a personal development plan for 5-10 years, you will raise the bar for personal achievements, you will set clear goals and achieve them, to retain motivation. Become more confident, learn how to present yourself, increase credibility in the eyes of colleagues / subordinates / partners. - You will find yourself in a useful business environment.
Communication with other participants of the group is support, insights, new meanings, experience exchange. As well as the opportunity to find business partners for new projects and businesses. - Gain new habits and learn about the principles of healthy lifestyle.
Your health is the framework of your life. During the program you will learn how to reduce the influence of stress on your body, get recommendations on healthy lifestyle and make useful acquaintances. - Broaden your horizons
Find new business or international ideas and learn about innovative industries and opportunities while you’re there. You’ll also discover abilities you never knew you had. - Improve your communication and leadership skills.
You will learn how to get favorable conditions at negotiations, convincingly express your position, speak in public without fear and conduct effective presentations. Learn about the peculiarities of etiquette and business communication abroad, the peculiarities of cross-cultural communication. - Raise your social status and authority.
When you strengthen your professional skills, this will inevitably lead you to increased income, reputation among colleagues and partners, social well-being and inner satisfaction.
Who’s the right one?
- If you don’t want to be an observer of other people’s successes, but want to climb your own ladder of success,
- If you have big plans for the future,
- If you are goal-oriented, ambitious and active,
- If you are ready to change the world for the better and you know that you have to start with yourself,
- The General MBA is the program for you.
Training format
Training is based on the principle of full immersion.
This is facilitated by the modular format – a 4-day intensive, once a month (Thursday to Sunday).
Total: 60 training days over 1.5 years. Of these, 30 working days in 1.5 years; 2 working days per month
Training program
Block 1 – Understanding the business landscape
Economics for managers
Financial and management accounting
Business statistics and data science for business
Legal business environment
Basics of marketing
Block 2 – Functional areas of business
Marketing Management
Financial Management
Business development project management
Operations Management
Block 3 – Management Performance Improvement
People Management
Contemporary Management
Business communication ethics and effective negotiations
Block 4 – Life Strategies
Organizational Behavior and Managerial Leadership
Creating and Developing a Personal Brand
Strategies of Mini-Habits and Healthy Lifestyle
Block 5 – Strategies without Borders
Digital Marketing
Corporate Reputation Management
International Business & Markets
Strategic Solutions
Block 6 – Outlook
Risk Management
Organizational Change Management
Integration Individual Thesis Project